Drawing on her chain-based silver jewelry, Martine Ali unveiled her first collection with Converse, transforming the fan-favorite icon into a modular statement piece. The Chuck 70 De Luxe Wedge features a removable gaiter that references the snap-on elements of welder uniforms. True to her industrial and textured aesthetics, the campaign evokes the spirit of 90s grunge with an unfiltered, dynamic energy. Set against an industrial environment with a cast drawn from her authentic community, Martine celebrates the spectrum of female energy through bold styling and unapologetic attitude.

Project: Converse X Martine Ali Global Campaign
Date: November 2023
Creative Director (Converse): Justin Jiang
Art Director: Martine Ali
Photographer: Hannah Sider